Two partners, one market, and a promise on freshness

M. J. Fruits was started on 28 July 2025 by two partners who had spent years on the floor of Ahmedabad's fruit market and wanted to run a firm the way they always felt it should be run — fresh stock, honest weight and a straight rate.

We trade from A/12, Anant Industrial Estate, right beside the New Fruit Market on Naroda Road. The location matters: being at the market means we see every consignment as it arrives, pick the best of it first, and get it loaded and moving while it is still at its freshest.

We work in two directions. As a fruit merchant we supply retailers, street vendors, juice counters, hotels and caterers with graded, ready-to-sell fruit. As a commission agent we represent growers, securing them the best rate of the day and settling accounts promptly and transparently.

In our first year we have served between 80 and 100 regular customers. Almost all of them came through someone else's recommendation, which is the only endorsement in this trade that really counts.